Siddhesh B.

Siddhesh B.

UX design for financial tools

Simplifying financial management through user-centered UX design that makes Goal Tracker, Loan Assistance, Credit Card Assistance, and Expense Tracker feel approachable and empowering.

My Role

UX Designer

Methods

UI/UX research

Visual design

Wireframing & Prototyping

Documentation + Dev Handoff

Video

Video walkthrough

Adding soon

The Problem & Challenges

Improving Complex Financial Experiences

Personal finance tools often overwhelm users with too much information at once, making it difficult to understand their financial health or take confident action. Users needed a way to manage budgets, explore loans, and understand insurance without feeling lost or anxious about their decisions.

Methods Used

Stakeholder Interviews &

Competitive Analysis

User Interviews & Surveys

Persona Development & Empathy Mapping

Behavioral Analysis (Hotjar) & Funnel Analysis

User Flow & Journey Mapping

Card Sorting & Information Architecture

Wireframing & Task Analysis

Heuristic Evaluation & Cognitive Walkthrough

Analytics Review (Google Analytics) & Cohort Analysis

Usability Testing & A/B Testing

Behavioral Analysis (Hotjar) & Funnel Analysis

Analytics Review (Google Analytics) & Cohort Analysis

Accessibility Evaluation & Interaction Cost Analysis

Improvement's

Redesigned four core features from scratch, delivering 35+ targeted UX improvements. Applied user research, task analysis, and behavioral data to simplify workflows, reduce friction, and increase user confidence across Goal Tracker, Loan Assistance, Credit Card Assistance, and Expense Tracker.

Goal Tracker Improvements:

✦ Simplified goal creation with templates, reducing setup time

✦ Visual progress indicators showing completion percentage and milestones

✦ Multi-goal dashboard with at-a-glance status view

✦ Contextual savings reminders based on deadlines and progress

✦ Flexible editing flow for adjusting targets without restarting

Loan Assistance Improvements:

✦ Streamlined single-page inquiry form with progressive disclosure

✦ Provider comparison feature with side-by-side details

✦ Personalized loan matching based on user profile

✦ Application status tracking with clear next steps

✦ Error prevention through inline validation

Credit Card Assistance Improvements:

✦ Filtering system by category and bank for quick navigation

✦ Benefit comparison tool with scannable key features

✦ "Find me a card" questionnaire for personalized recommendations

✦ Clear CTA hierarchy separating exploration from commitment

✦ Benefit visualization using icons and concise descriptions

Expense Tracker Improvements:

✦ Smart transaction categorization based on spending patterns

✦ Visual spending breakdown with charts and percentages

✦ Budget alerts when approaching spending limits

✦ Expense filtering and search for easy transaction lookup

✦ Monthly/weekly spending summaries with actionable insights

What I Did in This Project

User Research & Interviews

Stakeholder Alignment

User Flow Mapping

Wireframing & Iteration

Usability Testing

Behavior Analysis

What I Did in This Project

User Research & Interviews

Stakeholder Alignment

User Flow Mapping

Wireframing & Iteration

Usability Testing

Behavior Analysis

What I Did in This Project

User Research & Interviews

Stakeholder Alignment

User Flow Mapping

Wireframing & Iteration

Usability Testing

Behavior Analysis

Improvement's

Redesigned four core features from scratch, delivering 35+ targeted UX improvements. Applied user research, task analysis, and behavioral data to simplify workflows, reduce friction, and increase user confidence across Goal Tracker, Loan Assistance, Credit Card Assistance, and Expense Tracker.

Goal Tracker Improvements:

✦ Simplified goal creation with templates, reducing setup time

✦ Visual progress indicators showing completion percentage and milestones

✦ Multi-goal dashboard with at-a-glance status view

✦ Contextual savings reminders based on deadlines and progress

✦ Flexible editing flow for adjusting targets without restarting

Loan Assistance Improvements:

✦ Streamlined single-page inquiry form with progressive disclosure

✦ Provider comparison feature with side-by-side details

✦ Personalized loan matching based on user profile

✦ Application status tracking with clear next steps

✦ Error prevention through inline validation

Credit Card Assistance Improvements:

✦ Filtering system by category and bank for quick navigation

✦ Benefit comparison tool with scannable key features

✦ "Find me a card" questionnaire for personalized recommendations

✦ Clear CTA hierarchy separating exploration from commitment

✦ Benefit visualization using icons and concise descriptions

Expense Tracker Improvements:

✦ Smart transaction categorization based on spending patterns

✦ Visual spending breakdown with charts and percentages

✦ Budget alerts when approaching spending limits

✦ Expense filtering and search for easy transaction lookup

✦ Monthly/weekly spending summaries with actionable insights

Siddhesh B.

Let's connect

Belhekarsiddhesh9@gmail.com

Stay happy, Stay safe,

Stay with love one's

UX design for financial tools

Simplifying financial management through user-centered UX design that makes Goal Tracker, Loan Assistance, Credit Card Assistance, and Expense Tracker feel approachable and empowering.

My Role

UX Designer

Methods

UI/UX research & design

Visual design

Wireframing & Prototyping

Documentation + Dev Handoff

Video

Video walkthrough

Adding soon

What I Did in This Project

User Research & Interviews

Stakeholder Alignment

User Flow Mapping

Wireframing & Iteration

Usability Testing

Behavior Analysis

The results are in. See what we achieved.

The redesigned experience transformed how users interact with their finances. By streamlining complex workflows and introducing progressive disclosure, we created an interface that guides users confidently through budgeting, loan exploration, and insurance decisions without overwhelming them.

28% reduction in task completion time across key financial workflows

32% decrease in cognitive load through simplified information architecture

57% improvement in user satisfaction for loan application processes

Measurable increase in feature engagement through clearer

navigation and user guidance

The results are in. See what we achieved.

The redesigned experience transformed how users interact with their finances. By streamlining complex workflows and introducing progressive disclosure, we created an interface that guides users confidently through budgeting, loan exploration, and insurance decisions without overwhelming them.

28% reduction in task completion time across key financial workflows

32% decrease in cognitive load through simplified information architecture

57% improvement in user satisfaction for loan application processes

Measurable increase in feature engagement through clearer

navigation and user guidance

Siddhesh B.

Let's connect

Belhekarsiddhesh9@gmail.com

Stay happy, Stay safe,

Stay with love one's

Stay happy, Stay safe,

Stay with love one's

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